Proraso Men's Shaving Kit: Pre-Shave Cream, Shaving Cream, After Shave Balm

The Proraso Brand Story: Founded in 1908 by Ludovico Martelli, Proraso has been innovating professional, highest-quality products in the shaving world for generations. It has evolved to become a staple of Italian culture. The Martelli family principles hold true from the first Pre-Shave cream in 1948 to now: create professional, quality products that deliver a pleasurable and impeccable shave in the barbershop and at home.

Proraso Shaving Cream, Moisturizing and Nourishing formula, is enriched with Sandalwood Oil and Shea Butter to soften even the thickest and toughest beards. The blade glides easily, and the beard, softened by the synergic action of the Pre-shaving Emollient Cream and Emollient Soap, is easier to shave. The traditional vegetable stearin-based formula is enriched with nourishing botanical extracts and natural oils to protect the skin before, during, and after shaving, helping the blade glide smoothly and reducing razor burn.

Proraso Shaving Cream in a Tube is still made today in accordance with a rigorous "hot soap"-making process. It's left to mature for 3 days, resulting in an ultra-rich soap that, especially with the aid of a brush, produces an incomparably thick, creamy, soft lather. Barber's choice since 1948, with no parabens, no silicones, no mineral oil, no SLS, no artificial colors, and no ingredients of animal origin. Over 95% natural and made in Italy.

For the ultimate shave experience, follow the 10 Tips for the Perfect Shave:

• Shave in the morning when your skin is softest
• Use Proraso Pre-Shave Cream
• Wrap your face in a warm, wet towel
• Build a rich lather with a brush and shaving cream or soap
• Shave with a delicate, firm stroke
• Keep your razor clean and change it often
• Lather twice for the perfect shave
• Don't neglect your post-shave routine
• Apply Proraso After Shave Balm or Lotion
• Take care of your skin daily

Have a question about Proraso products or shaving techniques? Ask in the Customer Questions section below, and one of our pros will answer!

product information: